classic leadership pitfall. failing to adapt and listen to educated advice.
You still doing anything with that small poker club in Georgetown? Or got anything going on with a new club?
No, the issues I encountered with the small room in Georgetown was I told them we would need to view things as a grand re-opening and offer people value and a reason to come in, since they have The Lodge about 15-20 minutes away from them.
The Georgetown room was stuck in a rut, getting 1 cash game per evening, typically only lasting 4-6 hours. It was just the same crowd over and over.
But whenever I tried to implement something that might drive in some traffic, such as a special tournament, one of the owners would bitch "hey, where's our $10 access fee? We have expenses!"
Like, fuck your $10 bro, you're running at break-even or a loss every single month. You need to get people in the room making it part of their routine, not worry about 10 dollars per head right now.
But oftentimes these small business owners get into spots where they're absolutely terrified of making any changes, worried that will be the thing to upset the apple cart and run them out of business.
The three owners of the room (all in different states) had other successful businesses, and the poker room was more a fun thing for them to own their own room.
Throughout the year they'd have their "Ring Series" tournament on a monthly basis, different events, but you can win a ring. typically they'd get two tables of players. Well, these were, of course, rebuy events. And the local owner would just come in, and rebuy like crazy and then you'd see his smiling mug on the promo posters for the next months event displaying the championship ring.
Well, when the owner of the club is winning half or more of these series events, it doesn't really make your customers very happy.
In addition, they had their own PokerBros club and had a 50K guaranteed event with an $1,100 buy-in that was taking place live at the club, but you could qualify in their club, etc.
Well, needless to say, they didn't get the attendance they were hoping for, so the day of the event they decided to NOT HONOR THE GUARANTEE. That's pretty much a death sentence right there, which further alienated customers.
I was long gone from there, having moved on to the fiasco of Poker House. But from what I know, the Georgetown room wound up being sold to someone else, and I haven't really followed it.
I have not been involved in any other rooms since. I have spoken with leadership at both The Lodge and TCH Austin and provided them my input, but I haven't seen them do all that much to try and implement any of my ideas, instead focused on fighting over those misregs.
The Lodge did put up some basic billboards that say "Poker 24/7" and then have their name in smaller letters down below. I've only come across a few of them in my travels, and they were both in pretty low-rent looking areas with less traffic, so not sure it's going to bring in the business for them.
Plus, I might instead go with a billboard that promoted something with a dollar figure. Whether it's their Bad Beat Jackpot (now up over $240,000) or one of their big tournament series where they guarantee a $1 million prize pool, etc. That might be more eye-catching than the one I've seen them use anyway.